Sustainable Activewear for Every Body.
Belotika is an upcoming Canadian activewear brand that is both eco-conscious and inclusive.
The brand prides itself in it’s constant pursuit of sustainable clothing that is size-inclusive and welcoming to all.
The Agape Design team collaborated with Belotika to refresh their brand identity, create their brand guidelines and apply the revamped branding on various collaterals such as stationery, Merch, product design, web design and social media.
As consumers start to prioritize eco-conscious alternatives to clothing and become more and more aware of the impact their choices make on the environment, there has been an increasing demand for eco-friendly and sustainable activewear.
Belotika was made as a response to the modern day consumer’s demand for activewear that is not only of high quality, but shares their advocacy for sustainability and inclusivity.
Belotika believes that all bodies are beautiful bodies. The brand is committed to creating an inclusive and diverse product offering that celebrates bodies of all shapes and sizes.
Our team collaborated with Belotika in designing a sustainable product line that is not only stylish but size inclusive to all.
A nod to the Italian words “bello” and “etica,” Belotika combines a sense of elegance and beauty with upstanding values, transparency, and trust. We wanted to create an aesthetic for the brand that evokes a feeling of beauty, trust and empowerment.
