Elegance Elevated.
SuperSalone is a premium showroom that houses only the most luxurious Italian home products and brands such as Rimadesio, Fretté, Oikos, Glamora, Arflex, Viccarbe, Amini, and Glamora.
As they set out to establish their presence in the Philippine market, they needed to strike a balance between forming their own personal brand while serving as a canvas for the various brands that they offer.
Agape worked on the brand identity design and wayfinding for SuperSalone.
“Sophisticated and cultured, clean yet eye-catching”
A simple monogram symbol along with a custom wordmark serves as the brand logo, while the use of outlined shapes as an added brand element complete the visual identity for the brand.
The generous use of white space and a grid system serves as a foundation for the brand identity while the use of outlined shapes as an added brand element complete the visual identity for the brand.
The result is a simple yet sophisticated brand identity that stands out on it’s own and establishes brand recall for Supersalone, while managing to still complement the high end aesthetic of it’s various brands.
